branded content
复数形式
branded contents
1
品牌内容, 赞助内容
a type of material created or sponsored by a company to promote its brand, products, or services, often seamlessly blended into various media formats like articles, videos, or social media posts
Branded content is a marketing strategy where a company creates content that is specifically designed to promote its brand or products while providing value or entertainment to the audience. This content can take various forms, such as articles, videos, podcasts, or social media posts, and is often created in collaboration with influencers, publishers, or content creators. Unlike traditional ads, branded content focuses on storytelling or offering useful information rather than directly pushing a product. The goal is to build a connection with the audience and enhance brand awareness through engaging and relevant content.
- The fashion brand partnered with a popular lifestyle blogger to create branded content featuring their latest collection, seamlessly integrating product placements into her blog posts and social media channels.
该时尚品牌与一位受欢迎的生活方式博主合作,创建了品牌内容,展示了他们的最新系列,将产品植入无缝地融入了她的博客文章和社交媒体渠道。
- The streaming service produced branded content in the form of original web series sponsored by leading companies, providing entertaining and engaging content while subtly promoting their brands.
流媒体服务以领先公司赞助的原创网络系列形式制作了品牌内容,提供娱乐性和吸引力的内容,同时巧妙地推广他们的品牌。
- The sports drink brand collaborated with athletes to produce branded content showcasing their training routines and performance tips, connecting with their target audience of fitness enthusiasts.
运动饮料品牌与运动员合作制作了品牌内容,展示了他们的训练日常和表现技巧,与他们健身爱好者的目标受众建立了联系。
- The travel website published branded content featuring sponsored destination guides and travel tips, offering valuable information to readers while promoting travel-related products and services.
旅游网站发布了品牌内容,包括赞助的目的地指南和旅行提示,为读者提供有价值的信息,同时推广与旅行相关的产品和服务。
- The beauty brand launched a branded content campaign on social media, encouraging users to share their makeup tutorials and skincare routines using branded hashtags, creating a community of brand advocates and generating user-generated content.
美容品牌在社交媒体上发起了一场品牌内容活动,鼓励用户使用品牌标签分享他们的化妆教程和护肤程序,创建了一个品牌倡导者社区并生成了用户生成的内容。