stock keeping unit
Plural
stock keeping units
1
a unique alphanumeric code assigned to each distinct product or item in a retailer's inventory for tracking and management purposes
- The warehouse manager uses SKUs to track the movement and storage of inventory items, ensuring accurate stock levels and efficient order fulfillment.
- Each product in the store is assigned a unique SKU, which is scanned at the point of sale to update inventory records and facilitate sales transactions.
- Online retailers use SKUs to organize their product listings and facilitate search and navigation for customers browsing their websites.
- The marketing team analyzes sales data by SKU to identify top-selling products and develop targeted promotional campaigns to drive sales.
- When a customer requests a specific product, the sales associate uses the SKU to quickly locate the item in the store or check its availability in the inventory system.